| 03 Février 2017
The World Health  Organization supports the consideration of Government of South Africa of  introduction of a tax on sugar-sweetened beverages (SSB) to help reduce  excessive sugar intake.  This is one of interventions proposed in the  Strategy for the prevention and control of obesity in South Africa  2015-2020. WHO has supported introduction of such taxes since it was  proposed by the National Treasury in August 2016.
 
 WHO’s Representative to South Africa, Dr Rufaro Chatora, took part in a  parliamentary hearing held on 31 January to discuss the proposed SSB  tax. During his presentation, Dr Chatora highlighted the evidence and  the impact of SSB tax. Experience from other countries which implemented  the same tax demonstrates its potential to reduce consumption of sugar  and raise revenues that can be used to prevent and control diabetes,  obesity and other noncommunicable diseases (NCDs).
 
 In recent days, the WHO Executive Board was held, during which Board  members asked the WHO Secretariat for more information on a range of  policy options and cost-effective interventions proposed by WHO to  prevent and control NCDs, including the use of taxation on SSBs, before  the next World Health Assembly (22-31 May). 
 
 There has been no “veto” of such interventions proposed by WHO or its  Executive Board, including SSBs, despite industry statements and media  reporting based on such statements. WHO Member States have asked for  more information on these interventions ahead of the upcoming World  Health Assembly.
 
 “WHO stands ready to support the Republic of South Africa, and as well  as other countries, in protecting and improving the health their  citizens and offering effective, technically sound and feasible measures  to promote health for all people, no matter age, gender or background,”  says Dr Chatora.
 
 Taxation on SSB is just one of a range of cost-effective measures  proposed by WHO to curb the threat of NCDs, responsible for the deaths  of 16 million people every year before the age of 70. Other  interventions targeting obesity include nutrition labelling; marketing  restrictions of unhealthy foods and beverages to kids; fruit and  vegetable subsidies; physical activity policies and social marketing  campaigns. WHO member states around the world, including South Africa,  have committed to halt the rise of obesity and diabetes, reduce  premature deaths from NCDs by 25% by 2025 and one-third by 2030, the  latter target in line with the Sustainable Development Goals.